F&B Consultant | Business Development & Franchising Expert

Walid Jadayel

A seasoned expert in hospitality, catering, and operational strategy, Walid brings over two decades of experience in navigating high-stakes F&B environments. His methodology centers on creating scalable business models that harmonize operational excellence with sustainable growth.

With a deep specialization in the Saudi Arabian market and cross-border expansion, he transforms traditional dining concepts into future-proof commercial engines.

Core Strategic Expertise

Business Development & Franchising

Designing robust franchise frameworks and identifying strategic market entries for global scaling.

Operational Strategy & Excellence

Refining back-of-house flows and service blueprints to maximize efficiency and guest satisfaction.

Commercial Growth & Planning

Architecting financial models and P&L strategies that ensure long-term profitability and resilience.

Supply Chain & Performance

Optimizing procurement and vendor relationships to stabilize margins in volatile markets.

Professional Trajectory

Visionary Leadership in KSA

Strategic Brand Growth

Spearheaded the transformation of regional F&B brands into market leaders within Saudi Arabia, focusing on operational agility and cultural alignment.

94%

Franchise Readiness Index

Average increase in concept scalability post-consultation.

Global Partnerships

Master Franchise Implementation

Developed end-to-end franchise readiness programs for domestic concepts looking to compete on an international stage.

-22%

Cost Optimization

Reduction in operational waste through supply chain streamlining.

Operational Turnaround

Sustainability & Resilience

Engineered recovery strategies for underperforming assets, achieving double-digit growth through rigorous performance optimization.

15+

Market Expansions

Successfully launched brands into new territories across the GCC.

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"Sustainable growth in the F&B industry requires more than just a great concept—it demands a seamless alignment of operational precision, scalable systems, and a clear commercial vision."

Walid Jadayel

Ready to Scale?

Schedule a direct strategy session with Walid Marzouk to discuss your

brand’s future and unlock transformative growth opportunities.